Smart Trading

Data overview and insight into the floriculture trade

We work together to improve your business

Insight into results, customers, items and suppliers

On both the buying and selling sides.

Always stay ahead of the game.

With smart predictions and tools, steer buyers and sellers in the right direction.

Minimum effort.

Maximize margins, reduce waste, respond to market trends, align offerings with demand, match staffing perfectly with needs—with minimal effort.

What are the possibilities

of the Smart Trading platform?

Working with data is fun, reports are interesting, but if you can’t do anything with them, they will end up in the trash can and that’s a shame!

That is why we have created a special approach, focused on improvement and actual use of data. We start with a strategic session and determine the main topics and set priorities. Then we involve the team, so that all heads are on the same page and you will move forward company-wide!

We offer a turnkey platform and data processing. Take the knowledge out of heads and work with the whole team in one platform. To give you a firm idea of what is possible, here is a sampling of the many features:

Real-time insight into results at the customer-, item- and supplier level.
Easy and fast relevant and pragmatic reporting
Spotting margin opportunities through insight into (recurring) waste and improvement opportunities.
Alerts in case of deviations, to immediately respond to what is happening
Responding to customer behavior, through insight into buying behavior, purchased items, trends and margins.
Prepare purchasing needs by forecasting expected customer demand and inventories.
Manage items based on volumes, trends and smart analytics.
Personalize your webshop through automated and personalized promotions.
Manage net results by allocating variable costs to your orders.
Set well-founded budgets and sales targets, based on history and strategy.
Automate administration by setting up checks on invoices and other administrative processing.
Determine staffing requirements based on expected product processing.

OUR APPROACH:

As a customer, what can you expect from Fresh IQ?

We work together as partners to improve your business. Your challenges are our focus, which is why we offer a personalized approach that makes a real difference. We immerse ourselves in your business, draw up a roadmap and take responsibility for delivering valuable long-term solutions – from management to the work floor. Because working with data and software is great, but of course only valuable if you can use it to improve your business.

1 - Your challenges are our starting point

It all starts with clearly mapping out your needs. We engage in conversations and continue to do so, ensuring we are always aware of the challenges you face and where we need to focus our attention.

2 - We link the systems, so all the reliable data you need is in one place

Now that we have identified the challenge we want to solve, we can link the systems that contain the necessary data. Among other things, we link ERP systems like Florisoft, Easyflor, AlfaPro, Codema SDF, Florinet, Olsthoorn, GreenMaster, FreshPortal, Fresh ERP, Hal, your financial records and/or Excel files and the data sources that contain the needed (market) data.

3 - We provide solutions and dashboards; you gain oversight and insight

You are naturally looking for overview and insights that allow you to make better decisions to steer the company in the right direction. Our solution is completely tuned to support you to improve your business.

4 - Keep growing with the help of data

We don’t throw you in the deep end with our solutions, but continue to help you achieve your goals. Moreover, today’s challenges are not tomorrow’s challenges. As the team becomes data-driven, the needs will also change. That’s why we stay in conversation to expand the software and dashboard as needed, to keep improving.

Want to learn more about Fresh IQ?

Schedule a no-obligation demo

Get an inside look at the system within half an hour; clarity on how we can work with you; what benefits you can reap and what the approach will look like. Then schedule a no-obligation demo or request a free analysis. This can easily be done online, but we are also happy to visit you.

Schedule a demo

What do our customers say about us?

“We're moving from planting and seeing what happens, to planting for orders.”
Marco van der GoesCo-owner Houwenplant

“By gaining more insight into the numbers, we can serve our customers better.”
Jaap RipRip Bromini

“By linking Fresh IQ’s floriculture tool with the data available at Directflor, there is now insight from A to Z”
Jurgen BouwensDirectflor

“Don't calculate backwards, but think ahead.”
Ed StofbergenStofbergen Plant Company

“Since we started using Fresh Iq’s data solutions, we have been able to increase our margin.”
Laurens MulderFleuromarché

“With extensive floriculture experience, Fresh IQ has proven that they have solutions that fit the challenges in our industry”
Erik-Jaap KrooneNijssen Jr.